Work with, not against your travelers

Shep Helps The Travel Team Understand How, Where, Why, and How Often employees search and/or book on dot-coms and OTAs

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How we got here

Shep CEO, Daniel Senyard, pitching Reddit CEO, Steve Huffman, at Capital Factory

We believe that the solution to the off-channel booking blindspot isn’t tighter restrictions nor another limiting booking tool but instead, using data to give the traveler more accountability and the travel manager and/or TMC real-time insights into where, what and why travelers book business travel on their favorite sites

In short, Shep gives traveler more freedom and the travel manager/TMC more control and visibility

After being embedded at a major global distribution system (GDS), working on integrating a startup’s technology into a booking tool, Daniel Senyard realized that no matter how many bells and whistles a corporate booking tool has, travelers still want to book on their favorite sites. And so Daniel, along with co-founders, Rey Garcia and Rafael Torres, started Shep to eliminate the natural tension that exists between a company’s need for control and employees’ desire for freedom by allowing traveler autonomy and real-time manager/TMC visibility and reporting.

Meet the Team

Investors & Advisors

Ellen Keszler


American Airlines Travelocity Business

Kathy Misunas

Sabre American Airlines

Mitch Gross

Mondee
Travelport

Pete Harrison

GetThere
TripIt

Frank Morogiello

American Airlines

Tori Detrick

HomeAway
CJ

Mariano Dima

HomeAway
Visa

Johnny Thorsen

Mezi
Concur

Mike Daly

Freebird

Don Birch

Sabre
Abacus

Press

Accelerators